Trademark
Protect Your Assets with Trademark Services for Small Businesses
In today’s knowledge economy, ideas are a form of currency. When you develop valuable business assets—such as your name, slogan, or proprietary sales methodology—it’s essential to protect them just as you would any other critical equipment, inventory, or capital resource.
With over 15 years of diverse experience, the Law Office of Brad Goodman assists you in evaluating, filing, enforcing, and defending your business trademarks and other intellectual property. Beyond handling the paperwork, I offer a range of additional services, including:
- Advising on the strength and strategic value of trademarks, explaining why some marks are more desirable than others from both legal and business perspectives.
- Conducting comprehensive trademark clearance searches.
- Registering trademarks with the United States Patent and Trademark Office (USPTO).

Benefits of Hiring a Trademark Attorney
Hiring a trademark attorney for your small business offers distinct advantages. While your innovative ideas have the potential to transform the market, registering a trademark allows you the time and legal protection to further develop your business strategy. Don’t navigate this complex process alone—having an experienced attorney working on your behalf ensures your interests are fully protected.

Protect Yourself Against Trademark Infringement Claims
In today’s digital age, where concepts like “creative use” and “fair use” often blur the lines, a trademark attorney is essential to safeguarding your assets. As your trusted legal advisor, I help you avoid receiving cease and desist letters for trademark infringement. And if litigation arises, I will guide you confidently through every step of the process.
Maximize the Value of Your Intangible Assets
Once we establish a baseline evaluation of your intellectual property, I assist you in answering critical questions such as: “Can my trademark help differentiate my business from competitors?” or “Is a trademark sufficient, or should I pursue additional or alternative registrations?” These insights provide a fresh perspective on the value and strategic use of your business’s IP assets.
Monitor and Prevent Unauthorized Use
A successful IP protection strategy involves anticipating vulnerabilities, filing timely registrations, and acting before others commercially exploit your ideas—or similar concepts that could lead to conflict. Although truly “new” ideas may be rare, even incremental innovations in business processes, operations, or sales methods can drive consistent and passive revenue. I help ensure you file the necessary paperwork promptly, so your business is equipped to defend against competing claims.
How We Protect Your Brand
Registration
Trademark registration alone does not automatically prevent others from using the same or similar marks. To enforce your rights against third parties, you must hold a valid registration—federal registration being the most valuable and effective form of protection.
Prepared to Take Action
If unauthorized use of your trademarks is detected, the Law Office of Brad Goodman will promptly notify the infringing party with a Cease and Desist Letter. This letter will assert your trademark rights and communicate your intention to enforce them through legal action if necessary. In most cases, the Cease and Desist Letter effectively stops further unauthorized use.
Ongoing Protection
Business owners recognize the importance of contracts that safeguard their interests while maintaining trust with vendors, suppliers, and employees. As an intellectual property attorney, I specialize in drafting agreements that protect your IP rights, including:
- Transfer of ownership agreements
- Licensing deals and agreements
- Distribution agreements for products bearing your trademark
- Preventive clauses, especially for new inventions or tangible products
Through strategic and precise legal drafting, I help you preserve and strengthen your brand’s value and security.

SERVICES
No Copycats Trademark Package – $2,400
Protect your brand’s identity with trademark registration, which safeguards your business name, logos, and slogans used in commerce. This all-inclusive package covers the initial government filing fee, comprehensive trademark search, legal opinion letter, responses to all USPTO Office Actions, and the issuance of your trademark registration certificate.
Licensing Agreements
Licensing agreements are a powerful tool for expanding your brand and increasing revenue. Whether you’re building regional or national partnerships, these agreements ensure you receive fair compensation and maintain control over your brand’s use.
Infringement Disputes
Navigating trademark infringement disputes requires meticulous documentation and legal expertise. Intellectual property—including images, words, and branding—is legally protected, and with proper counsel, you can take decisive action to protect your rights and recover any damages.
Fair Use Issues
“Fair Use” is often cited when others reproduce your intellectual property for educational or other purposes. However, it’s a complex area of law, especially when used to indirectly profit from your work without permission. A knowledgeable attorney can help determine when Fair Use applies and when it doesn’t, providing you with trusted guidance in these challenging situations.
Contact the Law Office of Brad Goodman Today
Trademark rights are vital to safeguarding the value of your brand and form an essential component of your overall business strategy. These rights empower you to prevent others from using your name or logo without your permission or compensation. By securing trademark protection, you maintain control over who may use your brand’s identifiers in the marketplace. Protect your unique identity, brand, and business assets—contact the Law Office of Brad Goodman today.